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MBA653 Destination and Visitor Management

MBA653 Destination and Visitor Management :

MBA653 Destination and Visitor Management

MBA653 Destination and Visitor Management Assessment 2 Information

Subject Code:                 MBA653

Subject Name:                 Destination and Visitor Management

Destination and Visitor Assessment Title: Assessment Type: Length:

Destination Scenario

In-class role-play activity and individual recommendations 1000 words proposal (+/- 10% allowable range)

Weighting:                       30%

Total Marks: Submission:

100

In-class activity and online

Due Date:                         Week 9 and 10

Your task

You are required to participate in a group role-play activity and to write a 1000-word proposal based on the negotiations that you have had with your group.

Assessment Description

The purpose of this MBA653 Destination and Visitor Managing assessment is to foster students’ ability to work together to acquire and convey knowledge and ideas effectively to achieve shared goals in unambiguous contexts. This will enable students to showcase their collective ability to apply learned visitor and destination management theories and concepts from weeks 1 to 9 to a hypothetical business case within a safe learning environment. More importantly, the collaborative work will allow students to practise soft skills necessary for today’s tourism and hospitality industry.

Assessment Instructions

During week 8, your workshop facilitator will form the class into groups of three to four members (no more). Once created, you and your group will undertake the team inventory questionnaire to understand each other’s preferred working styles. Class attendance is mandatory to a) get acquainted with your group members and b) discuss your team working style by reviewing the team inventory questionnaire results of MBA653 Destination and Visitor Managing. Your workshop facilitator will provide further guidance on the day of your scheduled class.

During week 9, you and your group are required to participate in an 80-minute role-playing activity in which each member is to assume one of the following stakeholders’ roles and their stances:

StakeholderStanceCorporation representativeFor developmentIndigenous representativeAgainst developmentLocal council representativeFor developmentLocal DMO representativeAgainst developmentMBA653 Destination and Visitor Management

Once you have collectively agreed on who will represent the above stakeholders, you are to carefully read the hypothetical problem handout that the workshop facilitator will provide at the beginning of the class.

Based on the information presented in the hypothetical problem, you and your group must collaboratively discuss the problem’s main implications from the chosen stakeholder group’s perspective. In doing so, you will need to consider the negative impacts of tourism activity on the destination’ sustainable development. Upon the conclusion of the role-playing activity, your group will then be required to provide a 6-minute debriefing speech to the workshop facilitator and classmates by outlining the group’s discussion’s main points.

By week 10, you must submit an individual 1000–word written proposal based on the role-playing activity. In this proposal, you must provide three feasible strategic recommendations for managing visitors based on the identified implications from your chosen stakeholder groups’ perspective. Each recommendation must be supported with relevant sources of information and industry-specific examples that validate what you have proposed. These must be referenced in accordance with Kaplan Harvard Referencing Style and presented in the form of in-text citations and a reference list at the end of your proposal. Workshop slides, Wikipedia and other ‘popular’ sites are not to be used.

Assessment Submission

You must attend the week 9 class to undertake the role-play activity. For Special Consideration requests, you can review KBS’s MBA653 Destination and Visitor Managing Assessment Policy via the following link:

https://www.kbs.edu.au/about-us/school-policies

The proposal file containing your recommendations must be submitted as a ‘Word’ document to avoid any technical issues that may occur from incorrect file format upload. Uploaded files with a virus will not be considered as a legitimate submission. MyKBS will notify you if there is an issue with the submitted file. In this case, you must contact your workshop facilitator via email and provide a brief description of the problem and a screenshot of the MyKBS error message. You are also encouraged to submit your work well in advance of the deadline to avoid any possible delay involving the Turnitin similarity report or other technical difficulties that may occur.

Late assignment submission penalties

Penalties will be imposed on late written MBA653 Destination and Visitor Managing assignment submissions in accordance with Kaplan Business School “late assignment submission penalties” Policy.

Number of daysPenalty1* – 9 days5% per day for each calendar day late deducted from the total marks available10 – 14 days50% deducted from the total marks available.After 14 daysAssignments that are submitted more than 14 calendar days after the due date will not be accepted, and the student will receive a mark of zero for the assignment(s).NoteNotwithstanding the above penalty rules, assignments will also be given a mark of zero if they are submitted after assignments have been returned to studentsMBA653 Destination and Visitor Management

*MBA653 Destination and Visitor Managing Assignments submitted at any stage within the first 24 hours after the deadline will be considered to be one day late and therefore subject to the associated penalty

For more information, please read the full policy via https://www.kbs.edu.au/about-us/school-policies

Important Study Information

Academic Integrity Policy

KBS values academic integrity. All students must understand the meaning and consequences of cheating, plagiarism and other academic offences under the Academic Integrity and Conduct Policy.

What is academic integrity and misconduct? What are the penalties for academic misconduct? What are the late penalties?

How can I appeal my grade?

Click here for answers to these questions:

https://www.kbs.edu.au/about-us/school-policies

Word Limits for Written Assessments

Submissions for MBA653 Destination and Visitor Managing Assessment that exceed the word limit by more than 10% will cease to be marked from the point at which that limit is exceeded.

Study Assistance

Students may seek study for MBA653 Destination and Visitor Managing assistance from their local Academic Learning Advisor or refer to the resources on the MyKBS Academic Success Centre page. Click here for this information.

MBA653 Assessment 2 Marking Rubric – Role-play Activity and Written Submission 30%

Marking Criteria (   /100) In-class activity: Collaboration   __/20 marksYou demonstrated competency in the following behaviours while being observed by the workshop facilitator during the 90-minute in-class activity: Being able to coordinate responsibilities among each other              o Being able to adapt to any changes in conversationBeing open and accepting of new ideas                                                o Being tactful and productive in discussingBeing clear and thoughtful when expressing ideas to each other              differences of opinions    No/Yes, but…/YesRubrics descriptorsF (Fail)P (Pass) 50 – 64%C (Credit) 65 – 74%D (Distinction) 75 – 84%HD (High Distinction) 85 – 100%0-34%35 – 49%The quality of recommendations   __/50 marksYou proposed generic recommendations by supporting them with a suitable selection and range of sources and examples demonstrating a limited understanding of the problem from your chosen stakeholder group’s perspective.You proposed somewhat viable but not strategic recommendations by supporting them with a suitable selection and range of sources and examples, demonstrating a developing understanding of the problem from your chosen stakeholder group’s perspective.You proposed mostly viable strategic recommendations by supporting them with a suitable selection and range of sources and examples, demonstrating an adequate understanding of the problem from your chosen stakeholder group’s perspective.You proposed mostly viable strategic recommendations by supporting them with a suitable selection and range of sources and examples, demonstrating a sufficient understanding of the problem from your chosen stakeholder group’s perspective.You proposed viable strategic recommendations by supporting them with a suitable selection and range of sources and examples, demonstrating a sufficient understanding of the problem from your chosen stakeholder group’s perspective.You proposed excellent strategic recommendations by supporting them with an extensive selection and range of sources and examples, demonstrating an expert understanding of the problem from your chosen stakeholder group’s perspective.The viability of recommendations   __/10 marksYour strategic recommendations are not plausible nor practical, likely to have an adverse impact on the hypothetical problem.Your strategic recommendations are plausible but not practical, likely to have a limiting impact on the hypothetical problem.Your strategic recommendations are feasible, requiring moderate effort, likely to have a considerable impact on the hypothetical problem.Your strategic recommendations are feasible, requiring minimal effort, likely to have a considerable impact on the hypothetical problem.Your strategic recommendations are highly feasible, with a strong evidence-based and high potential for success, likely to have a significant impact on the hypothetical problem.Your strategic recommendations are innovative and feasible, likely to have a transformative impact on the hypothetical problem.Format   __/10 marksYour writing is disjointed and demonstrates limited structure, thought and consideration for the intended audience.Your writing is often disjointed but demonstrates some structure, thought and consideration for the intended audience.Your writing is fluent but not always connected, demonstrating an adequate structure, thought and consideration for the intended audience.Your writing is fluent, demonstrating sufficient structure, thought and consideration for the intended audience.Your writing is fluent, demonstrating a comprehensive structure, thought and consideration for the intended audience.Your writing is excellent, demonstrating a comprehensive structure, thought and consideration for the intended audience.Grammar/Spelling   __/5 marksConsistent errors in spelling and grammar impacted the flow and readability of your recommendations.Though there are consistent grammar and spelling errors, these do not detract from the readability and flow of your recommendations.Though there are some grammar and spelling errors, these do not detract from the readability and flow of your recommendations.Mostly correct grammar and spelling with errors that do not impact the readability and flow of your recommendations.Errors in grammar and spelling are rare, enhancing the readability and flow of your recommendations.Perfect grammar and spelling throughout, with excellent readability and flow of your recommendations.In-text citations and referencing   __/5 marksNeither in-text referencing nor reference list adhere to Kaplan Harvard Referencing Style.In-text referencing or the resultant reference list adheres to Kaplan Harvard Referencing Style, with many errors.Both in-text referencing and the resultant reference list adhere to Kaplan Harvard Referencing Style, with many errors.Both in-text referencing and the resultant reference list adhere to Kaplan Harvard Referencing Style, with some errors.Both in-text referencing and the resultant reference list adhere to Kaplan Harvard Referencing Style, with only occasional minor errors.Both in-text referencing and the resultant reference list adhere strictly to Kaplan Harvard Referencing Style, with no errors.Feedback and grades will be released via MyKBS.MBA653 Destination and Visitor Management

COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969

This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B.

MBA653 Destination and Visitor Managing

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